komiks reklamowy na zamówiene

Advertising comics

The world today is alive with superheroes from the Marvel or DC studios, which contributes significantly to the popularisation of comics. It is true, however, that the comic book has been doing very well for a long time, especially as an advertising form.

Why? It is an excellent way of standing out from competitors. Such a comic strip is more noticeable and memorable than another poster, flyer or banner, and there is a reason why there is talk of banner blindness – audiences are fed up with duplicate and boring forms. This is a great opportunity to introduce non-standard solutions to brand communication, far from stock photos or duplicated infographics.

This is the perfect opportunity to create with DirtyDot an original comic to advertise your company! We create both branding comics featuring the brand hero, which support the company’s image and help build awareness about the brand; advertising comics, which are most often used as flyers, but also educational comics – here in our portfolio is the creation of interesting instructions for employees and training materials. We also offer comic book wedding invitations and much more. Comic strip advertising from the artist’s hand Comic strip advertising, that is to say advertising that is entirely made as a comic strip or stylised as a comic strip, is an effective way of attracting the attention of your customers. You can opt for a simple comic strip extolling a product or service, flyers with short, funny stories or even satirical drawings. The effectiveness of an advertising comic strip depends a lot on the experience and talent of the artist. On board DirtyDot, we have talented employees whose work together results in a perfectly developed and designed comic strip. The comic illustrator works closely with the marketing specialist to ensure that the comic takes the form of a message that supports your company’s marketing efforts.

 

It all starts with the script

With any form of promotion, the message is important. That is why our work starts with coming up with a concept and a script, only then do we get down to work. In a comic strip, everything has to be well thought-out and coherent; even such things as the use of speech bubbles or squares for the characters is no accident.

The script for comic strips is the background to the whole work. So we sketch out simple scenes in the style chosen by the client, consider the initial offsets, i.e. the narrative and dialogue, and finally rebuild this into the right words. We focus on making the message understandable to the audience and as effective as possible. In doing so, it is important to strike the right balance between the form of the comic and the marketing message – the whole must be harmonious and clear to the viewer.

Magda, our professional draughtswoman and illustrator, who is a keen fan of comics and an admirer of breaking forms and crossing artistic boundaries, will create an original comic ad for you. She will create a promotional comic that is tailored to your industry, reflects your ideas and advertises your products or services in an interesting way that can be used in your company’s marketing channels, such as social media, your website, etc.

 

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